The Timbali
Technology Incubator is situated in the Mbombela
Region of Mpumalanga. The Lowveld region is ideally suited
for the production of a number of flower crops, but despite
the climatic and infrastructure advantages, the floriculture
industry has remained a fledgling industry in Mpumalanga.
Timbali was initiated to create a centre for the establishment
and support of emerging farmers in the cut flower industry.
A new flower grower however faces many challenges upon
entering the viciously competitive flower market. A good
understanding of the flower trade, skill, knowledge and
experience in flower growing, is essential in an industry
where quality is non-negotiable. Timbali has developed
a unique concept that ensures that a high volume of good
quality cut flowers can be produced for both the local
and export markets.
Currently, Timbali clients are cultivating a variety of
cut flowers. One of the crops, the famous Gerbera, was
chosen for its unique adaptability to the region and its
high value on the market. The growers at Timbali possibly
represent the largest Gerbera cut-flower project in Africa
and it is estimated that over a 2 million flowers are produced
annually. Other cut flowers grown include the difficult
to grow Lisianthus, heavenly scented stocks, as well as
the old time favourites Snaps, Delphiniums and Sweet Williams.
The Cluster development can also be described as one of
the larger hydroponic production units in the country and
represents a major development in floriculture in South
Africa.
The Timbali Technology Incubator licences the growers
to use tried and tested agribusiness models, and also provides
start-up and ongoing support throughout the client's participation
in the incubation process. The Incubator concentrates on
assisting the emerging farmers to overcome market, finance,
business and skills barriers to become globally competitive
flower farmers.
Flowers produced by Timbali's clients are marketed under
the AmaBlom-banner, and thus provides participants with
the opportunity to be part of a collective marketing, branding
and bulk selling initiative. In return, the client pays
a levy on the flowers produced and undertakes to operate
the business of flower growing in accordance with the guidelines
of Timbali as dictated by international standards. These
principles and practises were borrowed from the franchise
industry and allow the emerging farmer to be in business
for themselves, but not by themselves. In this way Timbali
aims to minimise the financial risk for both the client
and the relevant financial institution. |
Currently,
Timbali clients are cultivating a variety of cut
flowers. One of the crops, the famous Gerbera,
was chosen for its unique adaptability to the region
and its high value on the market.
The centre has already established five clusters
consisting of 30 state-of-the-art greenhouses and
an eight hectares open-land development. Timbali
specialises in providing novice farmers with the
necessary skills and knowledge to competitively
enter the mainstream economy. In addition, jobs
are created and previously disadvantaged people,
especially women, in the Mbombela region are empowered,
thereby creating a unique vehicle to assist land
distribution in South Africa.
Timbali Technology Incubator - just another facet
of the refreshing and optimistic face of today's
South Africa
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Contact
Timbali
Technology Incubator
Tel: (013) 753-7148
Fax: (013) 752-5954
Website: www.timbali.co.za |